Everything you need to cover the movement that is reminding humanity how to live. All assets, quotes, key facts, and contact details are below.
SOULMAN is a global movement founded by Souleymane Yo — known as Soulman — with a single mission: to help the 99.9% of humanity that has forgotten how to live, remember. The movement is built on a 7-pillar blueprint — Masterpiece Physique, Trap Your Mind, Feel Your Energy, Pay Attention, Manifesting, Money Matrix, and Love and Truth — developed not from borrowed philosophy, but from a lived, tested, and earned experience of transformation. The name SOULMAN was always hidden inside SOULEYMANE: the letters E·Y·E extracted from the name form the Eye that watches over the man — a visual symbol of the soul guiding the human. The movement launches 3 months before the debut book "How to Live Life: A Conscious Blueprint for Abundance."
Souleymane Yo — known to the world as Soulman — is the founder of a global movement and the author of "How to Live Life: A Conscious Blueprint for Abundance." Born [YOUR BIRTHPLACE], he spent [YOUR YEARS] searching for answers to the questions that most people are too afraid to ask: why do we suffer, why do we forget who we are, and what does a fully lived life actually feel like?
[ ADD YOUR PERSONAL STORY HERE — 2-3 paragraphs in your own voice about your background, your journey, the breaking point, and what you discovered. This is what journalists will quote. Make it real. ]
The name SOULMAN was always inside his birth name, SOULEYMANE — the letters E, Y, and E, extracted from the name, forming the Eye that now watches over everything he does. It is both a symbol and a philosophy: the soul has always known the way. The man simply had to learn to listen.
Souleymane Yo, known as Soulman, is a global thought leader and the author of "How to Live Life: A Conscious Blueprint for Abundance." His 7-pillar blueprint for conscious living is reaching millions across 12 languages. He believes 99.9% of people have forgotten how to live — and that the truth to remember is closer than anyone thinks.
Genre: Personal Development / Spirituality / Mindset / Self-Help
Publication: 2025 · [PUBLISHER OR SELF-PUBLISHED]
Format: Hardcover · Paperback · eBook · Audiobook (narrated by Soulman)
ISBN: [ADD WHEN AVAILABLE]
"How to Live Life" is not a self-help book. It is a confession, a blueprint, and an act of war against the comfortable lies that keep 99.9% of humanity sleepwalking through their one existence. Soulman does not offer borrowed wisdom. He offers what he earned — through breakdown, through silence, through the terrifying discovery that the life he had been living was not his own.
Across 7 pillars — body, mind, energy, attention, manifestation, wealth, and love — this book rebuilds the reader from the foundation up. Not with motivation. With truth.
On the name: "The eye was always inside the name SOULEYMANE. The letters E, Y, E were hiding there. When I discovered that, I understood — my soul had been watching over me the entire time. I simply had to learn to see it."
On the 99.9% : "Look around you. Most people are performing a life, not living one. They wake up tired, go to sleep tired, and somewhere between the two, they play a role that was assigned to them. That is not living. That is survival. And survival was never the destination."
On suffering: "Suffering is not a sign that something is wrong with you. It is a signal that something true is trying to get your attention. The work is not to escape the suffering. It is to decode what it is telling you."
On the movement vs a book: "A book is a container. The movement is the living thing. The book holds the blueprint. The movement is what happens when people actually cross — when they take the quiz, find their pillar, sign their pledge, and start their 7-day challenge. That is where lives actually change."
On going global: "Truth has no passport. What I discovered does not belong to one country, one culture, or one language. The 99.9% who have forgotten how to live — they are in Lagos, Tokyo, São Paulo, Paris, Mumbai. The movement speaks 12 languages because the truth needs to reach all of them."
On the 432Hz sound: "The website plays 432Hz when you cross into the Crossroads. This is the frequency the universe resonates at. When a visitor hears that sound as the vortex spins and the page opens — something shifts. Even before they read a word. The body already knows."
The SOULMAN wordmark and the E·Y·E transformation graphic are available in high-resolution PNG, SVG, and EPS formats on black and transparent backgrounds.
Download Brand Assets [ADD LINK]3 high-resolution author photos (minimum 3000px wide) suitable for print and digital use. Usage permitted for editorial coverage of SOULMAN only.
Download Author Photos [ADD LINK]Front cover, back cover, and full jacket in high resolution. For editorial use only.
Download Book Cover [ADD LINK]The SOULEYMANE→SOULMAN transformation — the E·Y·E extraction — as a standalone graphic. Highly shareable. Free to use in editorial coverage with attribution.
Download Eye Transformation [ADD LINK]When covering SOULMAN, please tag the official accounts:
Official hashtags: #SOULMAN #HowToLiveLife #YourCrossroads #ConsciousBlueprint #99point9
For interview requests, review copies, collaboration proposals, and media enquiries:
Press Email: [email protected]
General: [email protected]
Response time: 48 hours for all press enquiries.
Review copies of the book are available on request for accredited journalists, podcasters with 10,000+ listeners, and creators with 50,000+ followers in the personal development space.